Your Year-End Appeal, Done Right — and Done for You
Proven strategy, polished donor materials, and a plan you can trust — so you can raise more while focusing on what matters most.
You Have a Mission to Lead —
Not an Appeal to Scramble Together
You're wondering:
- When do we send our year-end appeal?
- Should we mail once or twice?
- How many emails is too many?
- What will actually move donors to give?
- Who has time to write all this?
The Reality:
You're heading into fall with a packed calendar: a major donor push, a signature event, board meetings, grant deadlines… and yet your biggest fundraising opportunity of the year is still looming.
The Problem:
Meanwhile, your staff is overwhelmed, and you know it's going to take more time than you think. You need to focus on hitting major fundraising goals, not stressing out about every detail of the year's biggest campaign.
Let's Take "Overwhelmed" Off Your Plate
Strategic Planning
A customized year-end calendar backed by research, a full strategy and messaging plan with no guesswork, and focused meetings to align and execute.
Complete Materials
Two compelling, ready-to-send appeal letters for mail, a 12-part email series crafted to connect and convert, and donor-centric landing page copy.
Proven Results
All designed by someone who's helped nonprofits crush their year-end goals again and again, plus an acknowledgment letter that keeps donor momentum going.
Three Ways to Work Together
*Discounts available for nonprofits with under $300K in revenue; additional letter segments will be added; this does not include printing management or printing costs—if desired, that can be added for an additional fee.
Nonprofits See Real Results
"Our small team didn't have the bandwidth to pull this off alone. With this help, we got better results and less stress."
- Executive Director, DuHope Rwanda
"Working with Mary Grace was a wonderful experience. It was just what we needed at a critical transition time in our annual giving program. As a result, we saw the number of donors and dollars raised increase significantly in less than a year. Talk about success!"
—Vice President of Advancement
"Mary Grace's many talents, thoughtful approach, and ability to develop and nurture healthy relationships made her a perfect fit for our organization."
—Community Foundation President
Booking Now for 2025 — Before It's Too Late
Limited Time
We stop accepting projects after October 1.
Limited Capacity
Only 10 clients per year.
Start Now
Complete your campaign plan and content in 6-8 weeks
Want everything written, printed, emailed, and launched on time? Don't miss your chance to run your strongest year-end campaign yet — without the last-minute scramble.
Hi, I'm Mary Grace.
I'm here to make your year end better.
With 20+ years of experience in nonprofit fundraising and marketing, I help mission-driven teams build smart, strategic, totally done-for-you campaigns that actually work. From healthcare to disability services, faith-based missions to community foundations, I’ve seen it all, and I know what it takes to deliver polished, powerful year-end appeals that raise more without the chaos. I’ve been in your shoes — juggling too much, too close to year-end — and I’m here to make sure you never have to do that again. Let’s make this your strongest year end yet.
Frequently Asked Questions
How long does the process take?
Once you're booked, we'll complete the entire project in 6-8 weeks — giving you plenty of lead time for your year-end campaign.
What if my staff wants to be involved?
We can divide the workload — I provide the plan, the copy, and the strategy. Your team can own pieces they feel comfortable with while still benefiting from professional guidance.
We're a smaller nonprofit. Do you offer custom packages?
Yes! If your revenue is under $300K, I offer flexible pricing options to make this work for your budget. We can customize a solution that fits your organization's needs and resources.
Let's Make This Your Best Year-End Campaign Yet
Here's what you'll get when you book with us:
Professional Copy
Compelling letters and emails that connect
Strategic Plan
Research-backed timing and approach
Better Results
Increased donor engagement and donations
Peace of Mind
No more last-minute scrambling
No more wondering what to write or when to send it. No more missing your goal because the appeal didn't connect. Just a confident, complete, high-performing year-end campaign — delivered with care.